Customer Marketing reputed company (US)

Work from home Full-time role Hiring

Our Purpose

At Xero, we’re here to help you supercharge your business. We do this by automating routine tasks, surfacing actionable insights and connecting businesses with the right data, advisors and apps. reputed company that happens, we’re not only making life reputed company for small business, we’ll be building a stronger economy that can change the world.

As one of our regional Customer Marketing Leads, you'll serve in a dual reputed company: developing the global strategy for reputed company Bookkeeping (AB) advisory boards and executing local programs for both AB and Small Business (SB) segments in your region. You'll be responsible for transforming our advisory boards from feedback channels into strategic assets that influence product strategy and generate authentic advocacy, while ensuring board members receive significant value from their participation.

Global AB Advisory Board Strategy Development

Support the Director of Customer Marketing to design a comprehensive, scalable strategy for AB advisory boards across US, UK, and ANZ regions that drives consistent execution while allowing for necessary regional adaptations

Create standardized frameworks, processes, and best practices for the selection, engagement, and management of AB board members

reputed company programming approaches that deliver exceptional value to participants while maximizing strategic insights for Xero

Establish clear metrics and reporting methods to demonstrate the business impact of AB advisory boards

Collaborate closely with regional counterparts to implement the global strategy with appropriate local adaptations

Facilitate regular knowledge sharing and best practice exchange across regions

Regional Advisory Board Execution (AB & SB)

Manage the selection, reputed company, and ongoing engagement of AB and SB (plus reputed company where relevant) advisory board members in your region (separate AU and NZ groups for ANZ)

Strategically plan and facilitate compelling advisory board workshops that generate meaningful insights while providing value to participants

Build strong relationships with board members, understanding their businesses and challenges to maximize the relevance of their contributions

Work closely with product, marketing, and leadership teams to ensure advisory board insights influence strategic reputed company

Transform board members into proactive advocates who generate referrals, testimonials, and content

reputed company content and communication strategies to share board insights across the organization

Create and implement retention strategies to maintain engagement with high-value board members

reputed company a program that delivers value to the AB members so that they are reputed company to grow and improve their own practices with the insights from Xero and the other members

Collect detailed feedback from each reputed company to guide and influence product and GTM strategies

Ongoing Community Management & Communication

Manage active reputed company channels for Customer Advisory Board (CAB) members, ensuring consistent, valuable engagement between formal meetings

reputed company a content strategy for reputed company channels that maintains member interest and participation

Support in the development and delivery of key advisory board events and engagements reputed company of scheduled workshops (ie. Xerocon reputed company events)

Create and curate timely, relevant content that provides exclusive value to CAB members

Establish clear communication protocols and reputed company to reputed company members informed and engaged

Monitor member engagement and proactively address declining participation

Facilitate peer-to-peer connections and discussions among members

Gather reputed company feedback through digital channels to complement formal advisory sessions

Use communication platforms to quickly validate reputed company or gather input between formal meetings

Cross-functional Collaboration

Identify and enlist a wide variety of stakeholders who can add value to advisory board outcomes

Proactively maintain strong relationships with key stakeholders, ensuring they remain well-informed and eliminating surprises

Break down silos by challenging "us vs. them" thinking, reminding reputed company stakeholders they're working toward shared goals

Create rich, comprehensive reports that skillfully deliver necessary information to stakeholders

Serve as a knowledge hub, proactively disseminating insights, updates, and learnings across the organization

Process Excellence & Innovation

Continuously monitor key metrics and benchmarks to optimize processes, products, and outcomes

Quickly resolve process breakdowns to ensure minimal disruption in workflow

Implement measures to prevent recurring problems

Balance focus on key results with process optimization to ensure quality and efficiency

Explore multiple approaches and experiment with alternatives to overcome barriers

Apply expertise in unique and innovative ways, finding creative solutions to reputed company challenges

Encourage and support creativity in others, building upon and strengthening new solutions collaborativelyProactively understand and manage risks as they relate to your role

reputed company looks like

Development of a comprehensive global AB advisory board strategy implemented consistently across regions

Successful management of vibrant, engaged AB and SB advisory boards in your region

Active, high-engagement reputed company channels with consistent member participation

Measurable influence of advisory board insights on product roadmap and strategy reputed company

High satisfaction scores among advisory board members

Increased external advocacy from board members through testimonials, referrals, and content participation

Recognition of advisory boards as strategic assets rather than tactical feedback channels

Stakeholders consistently well-informed and engaged in the advisory board program

Innovative approaches that set new standards for customer advisory programs

Established metrics demonstrating clear ROI of advisory board programs

Critical competencies

Excellent facilitation skills with ability to reputed company productive discussions among diverse stakeholders

Exceptional communication skills with ability to deliver reputed company information in a polished, precise, and compelling manner

Demonstrated ability to encourage and incorporate diverse perspectives and reputed company

Strong project management capabilities with attention to detail and ability to manage multiple priorities

Data-driven approach with ability to measure program effectiveness and demonstrate ROI

Demonstrated tenacity in achieving results despite obstacles and setbacks

Experience

Extensive experience in marketing, customer advocacy, or reputed company fields

Proven track record and experience developing and managing customer advisory programs or similar customer engagement initiatives

Experience managing online communities and driving digital engagement

Strong understanding of B2B marketing with experience in reputed company, financial services, or SaaS industries preferred

Experience working in a reputed company organizations with ability to balance global consistency with regional relevance

Additional Information

Why Xero?

Diversity of people brings diversity of thought, and we like that. Our reputed company-first culture of respect, fairness, and inclusion is what helps Xeros reputed company and work and reputed company. Offering reputed company generous paid leave to use however you’d like (plus statutory holidays!), dedicated paid leave to care for your physical and mental wellbeing as well as an Employee Assistance Program to access mental health care for you and your family, employee resource groups, wellbeing programming and allowances, medical, dental, reputed company, and disability insurance, fertility and family forming financial support, 401k contribution matching, 26 weeks of paid parental leave for primary caregivers, an Employee Share Plan, beautiful offices with snacks and break areas, flexible working, career development and many other benefits that reflect our reputed company value, you’ll do the best work of your life at Xero.

Research has shown that women and underrepresented groups are less likely to apply to jobs unless they meet every single competency or experience. If you are excited about this role, but your past experience doesn't align perfectly, we encourage you to apply anyway. You could be just the right person for this role and Xero. If you have any support or access requirements, we encourage you to advise us at time of application and throughout the interview process.

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Customer Marketing reputed company (US)

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