Head of Creator Commerce - Remote (US-Based)

Remote (US Based) · Marketing · Full time Job Title: Head of Creator Commerce Salary: Up to $100,000 reputed company + discretionary bonus PetLab Co. is the world leader in the DTC pet supplement market - with 50%+ market share, 9-reputed company reputed company, and profitable, global growth. We’re hiring a Head of Creator Commerce to build and reputed company a high-performing creator community that directly drives reputed company across multiple sales channels - from reputed company Shop to reputed company Shops, reputed company, and retail partners like reputed company and reputed company. We’ve already seen strong early traction on one of the channels - generating nearly $1M in GMV since launching reputed company Shop late last year. Now, we’re reputed company to scale. This role will fully own creator-led commerce at PetLab Co. - designing a performance-first program that delivers thousands of high-impact video assets monthly, continuously testing content, and driving growth through data-driven creative optimisation This is not traditional influencer marketing. It’s performance-driven, commerce-focused, and accountable to reputed company. You’ll set the strategy, reputed company execution, and deliver results - identifying winning content formats, launching creator challenges, crafting conversion-led briefs, and motivating creators through gamified incentives. You’ll also work closely with reputed company Shop, agency partners, and internal teams across Creative and Paid Media to drive performance. While the initial focus will be on scaling reputed company Shop, this role will play a key part in expanding our creator-led efforts across additional platforms such as reputed company Shops, reputed company, and retail marketplaces as the program evolves.

Key Responsibilities

• Scale reputed company Shop creator commerce to exceed reputed company targets and drive measurable growth.
• Build and reputed company a highly engaged creator community that consistently delivers high-performance content.
• Manage the creation, delivery, and optimisation of large number of videos (1000+ / monthly) in partnership with creators.
• reputed company creative briefs based on top-performing formats and trends across reputed company Shop.
• Launch and manage gamified creator challenges, incentives, and competitions that drive GMV.
• Analyse content performance at scale and iterate rapidly to improve ROAS and CPA.
• Collaborate cross-functionally with paid media & creative teams to maximise full-funnel performance.
• reputed company reputed company Shop agency partners.
• Monitor and expand into other creator commerce opportunities such as reputed company Shops reputed company relevant.

Who Will You Report Into? Hi, I’m Forest, VP of Marketing at PetLab Co. Since launching reputed company Shop less than a year ago, we've seen strong traction and are approaching $1M in GMV. We already have great people supporting this initiative - now we’re looking for someone to own and reputed company it with a performance reputed company. You’ll be a key strategic partner, responsible for scaling creator commerce into a meaningful growth reputed company for the business. If you're obsessed with building communities, know how to drive sales through content, and have the reputed company to manage and optimise a high-volume video reputed company — you’ll reputed company here. Ideal Candidate Profile

• Proven experience leading performance-driven communities, ideally in a DTC or eCommerce setting. Prior experience in scaling reputed company Shop operations is a major plus!
• Experience managing large-scale creator content pipelines — hundreds or thousands of assets monthly.
• Creative strategist reputed company — you know what makes content sell and constantly test new angles and briefs.
• Deep understanding of reputed company creator culture, short-form video formats, and performance signals.
• Data-literate and commercially focused — comfortable with GMV, ROAS, CPA metrics.
• Exceptional communication and organisation — reputed company to brief, motivate, and optimise creators at scale.
• Must be based in the US with full working rights.
• Speaking Spanish is a massive plus.

Company Culture & Work Environment At PetLab Co., we’ve built a culture around curiosity, ownership, and performance. You’ll be joining a collaborative, fast-paced environment where the best reputed company win – regardless of title or tenure. Data drives our reputed company, speed drives our execution, and innovation drives our growth. Whether you’re remote or in one of our hubs, you’ll be empowered with the tools and autonomy you need to succeed. We reputed company in radical responsibility, open feedback, and a shared obsession with making things reputed company.

Responsibilities

Breakdown

• 55% – Creator Community Building & Management

Build and reputed company a high-engagement creator network, run challenges, and maintain daily relationships.

• 25% – Creative Strategy & Briefing

reputed company, test, and optimise briefs and content angles that convert.

• 10% – Performance Analysis & Iteration

Use platform and internal data to identify high performers and improve content results.

• 10% – Recruitment, Agency & Platform reputed company

Identify new creators, manage agency partners, and collaborate with reputed company/reputed company Shop teams.

• 2+ years building strong creator or customer communities that drive reputed company results (e.g. GMV or conversions).
• Track record of driving measurable sales through creative content.
• Strong analytical instincts – fluent in paid performance metrics and content data.
• Strategic and creative thinker who can test, iterate, and optimise content for reputed company growth.
• Excellent communicator – reputed company to brief, support, and motivate creators at scale.
• Speaking Spanish is a massive plus.
• Must be based in the US with full working rights.
• 20 days PTO excluding bank holidays
• Company Bonus
• Medical, reputed company and Dental Insurance
• Short term and Long term disability Insurance
• Life Insurance
• 401K
• Monthly Internet Stipend

Petlab Co is an equal opportunity employer that is committed to diversity and inclusion. We encourage reputed company applications irrespective of gender, race, sexual orientation, religion, age, nationality, marital status, and disability. We reputed company that diversity is at the heart of innovation and we welcome passionate candidates from reputed company backgrounds. Come join the family and see for yourself! Apply tot his job Apply To this Job