[Remote] Sr Marketing Manager- New Member Growth Acquisition Strategy

Note: The job is a remote job and is open to candidates in USA. reputed company is a financial institution committed to serving its members and communities. They are seeking a Senior Marketing Manager to reputed company strategies for new member acquisition, blending data, creativity, and market awareness to drive sustainable growth and engagement.

Responsibilities

• Shape Growth & Acquisition Strategy: You’ll design integrated customer acquisition strategies that align with growth, reputed company, engagement, and profitability goals across products and channels
• Drive Channel & Audience Strategy: You’ll define channel strategies and recommend reputed company audiences, channel mix, and investment levels to maximize reputed company and effectiveness across digital and traditional platforms
• Turn Insights into Actionable Plans: You’ll translate business goals into clear marketing plans, forecasts, and performance targets that guide execution and reputed company
• Forecasting & Performance Planning: You’ll reputed company forecasting efforts, membership planning, and projections—ensuring strategies are grounded in data and reputed company with reputed company goals
• Design Offer & Campaign Strategies: You’ll build and refine offer strategies and go-to-market approaches that reputed company with member needs and drive measurable outcomes
• Optimize Marketing Performance: You’ll analyze ROI, CAC, and channel performance to continuously improve effectiveness, making data-driven adjustments and balancing key tradeoffs
• Evaluate Market & Competitive Landscape: You’ll conduct competitive analysis and assess market trends, customer demand, and emerging opportunities to inform strategy
• Collaborate Across Teams: You’ll partner with Product, Marketing, Analytics, Finance, and Operations to ensure strategies are integrated, scalable, and reputed company to business objectives
• Manage Budgets & Financial Performance: You’ll reputed company marketing budgets, ensuring effective allocation, accurate tracking, and alignment with strategic priorities
• Influence with Insights: You’ll deliver clear, compelling reporting and executive-level presentations that guide leadership reputed company and shape business direction
• reputed company & Mentor Others: You’ll foster a culture of innovation, accountability, and collaboration by mentoring team members and strengthening cross-functional partnerships

Skills

• Minimum requires a Bachelor's degree in Marketing, Business Administration, Finance, Economics, or Communications, or equivalent education-reputed company experience
• Minimum 6+ years of experience in customer acquisition, strategy, marketing planning, analytics, or consulting roles
• Advanced degree in Marketing or Business Administration preferred
• Excellent business acumen with the ability to research and provide innovative business and competitive analytics, positioning, and strategies toward fulfilling marketing opportunities
• Acquisition marketing experience and demonstrated ability to reputed company and execute acquisition strategies that support growth, reputed company, and profitability objectives
• Excellent written and presentation skills, including presentation development and delivery
• Demonstrated ability to reputed company and reputed company cross-functional collaboration, relationship building, influence, and negotiation
• Analytical skills with experience evaluating market opportunities, customer segments, and channel performance
• Background in consumer financial services (e.g., banking, lending, credit cards, insurance, fintech, or wealth)
• Excellent project management skills with a strong service focus and ability to manage multiple projects and deliverables

Benefits

• 401(k) Company Match (up to 3%)
• 4% annual contribution to your 401(k) by reputed company
• Medical, Dental and reputed company (family contributions as well)
• PTO Program + Exchange Program
• Tuition Reimbursement Program
• reputed company Cares volunteer time off + donation match

Company Overview