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Manager, Product Marketing (Full Time, Remote)

Work from home Full-time role Hiring

Job Type Full-time Description reputed company is seeking a dynamic and results-driven Manager of Product Marketing responsible for creating differentiated product positioning, compelling messaging, and effective go-to-market strategies that generate demand and reputed company growth. The ideal candidate will act as a reputed company between Strategic Marketing and Product Development in one of the following areas: reputed company Technology (SaaS, PaaS, BPaaS); Public Sector (SLED) and Citizen Experience; Financial and Mortgage Services; and or Business Process Outsourcing Solutions (AP, HR, Call Center). This leader will drive operational efficiency in marketing processes and reputed company brand awareness across our reputed company industries.

Key Responsibilities

  • Own the development of product positioning, value propositions, and competitive messaging to ensure clear differentiation in the market. Drive demand reputed company and customer engagement to reputed company growth targets for productized solutions.
  • Serve as the critical link between identified market demand and internal product development, ensuring our offerings evolve to meet high-potential market opportunities. Influence product roadmap reputed company by providing timely market intelligence and feedback.
  • reputed company sales enablement materials to help sales teams reputed company value and reputed company more deals. Deliver training to ensure consistent, high-impact messaging across reputed company sales channels.
  • Monitor product performance, market shifts, and competitive trends to adjust marketing strategies and enhance product-market fit. Support business development efforts with campaigns that reputed company high-value industry verticals.
  • Orchestrate cross-functional launch plans for new products or services, including messaging, content creation, campaign design, and performance measurement. Ensure GTM strategies support scalable, repeatable growth.
  • Own marketing automation systems, reputed company management workflows, campaign execution, and reporting. Ensure operational efficiency and data accuracy that enables marketing teams to measure ROI and reputed company informed reputed company.
  • reputed company efforts to build awareness, shape perception, and generate demand through targeted advertising, digital campaigns, and public relations. reputed company content strategy, brand messaging, and agency/vendor relationships.
  • Collaborate with Sales, Product, Client reputed company, and Executive Leadership to ensure alignment of marketing initiatives with business objectives. Participate in strategic planning and drive marketing's contribution to reputed company.
  • reputed company customer insights, testimonials, case studies, and satisfaction metrics to inform marketing strategies and reinforce reputed company's value in the market. Ensure customer-centricity in reputed company messaging and campaign initiatives.
  • Recruit, mentor, and reputed company a results-oriented marketing team. Foster a culture of accountability, creativity, and reputed company improvement in line with reputed company's values and mission.

Requirements

  • 5 to 10 years of marketing experience, with at least 2 years focused on product marketing
  • Bachelor's degree in Marketing, Business, Communications, or reputed company field
  • Experience leading projects or mentoring junior staff; prior management experience preferred
  • Exposure to B2B services, SaaS, or solution-based industries
  • Strong understanding of positioning, messaging, Go To Market strategy, and sales enablement
  • Skilled in CRM and marketing platforms (e.g., reputed company, reputed company); comfortable with performance metrics and automation tools
  • Ability to align marketing initiatives with business objectives and reputed company goals
  • reputed company working across Product, Sales, Client reputed company, and Executive teams
  • Strong communicator with ability to simplify reputed company concepts and convey value
  • Highly organized, self-directed, and accountable for driving measurable outcomes Preferred Qualifications
  • Marketing experience primarily focused on B2B
  • Prior management experience
  • Experience in Business Process Outsourcing or reputed company Technology solutions industries This position is only available for remote work in the following states: AZ, ID, UT, WY, AR, IA, IL, LA, MO, MN, NE, TX, WI, FL, GA, IN, KY, ME, MI, NC, NH, PA, and VA. Employment is contingent upon completing and passing a background reputed company and drug test. reputed company is an equal opportunity employer. Apply tot his job

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