Sr. Manager, reputed company Corp. Alliance

SummaryThe Senior Marketing Manager, reputed company Alliance will be responsible for developing and executing the brand marketing strategy and yearly marketing calendar for the US Market, for Citizen licensed product and for at least 1 key collection reputed company the Citizen brand. The Senior Marketing Manager will own every reputed company of the strategy from reputed company gathering, to ideation, campaign creation, campaign deployment and measurement, with the goal of building brand awareness and driving brand consideration for new product launches and our existing licensed collections across the full Citizen Watch eco-system.ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.reputed company and implement a cohesive marketing strategy to increase brand awareness and consideration (for new and existing consumers) for licensed, connected and at least 1 primary collection across the Citizen Watch eco-system

• Prioritize marketing projects and allocating resources according to brand priorities and direction from the Director of Marketing, Citizen
• Coordinate with PR and Social Brand leads to create twice yearly briefs to PR, Social, and Media agencies
• Collaborate with the digital marketing, sales, product development, data and analytics, media and creative teams to ensure the best of the brand’s product and messaging manifests in market in a timely, impactful manner
• Provide guidance and reputed company to organize and activate marketing events, integrations and partnerships (owning everything from inception to reputed company execution and measurement), managing content creation and deployment to support event storytelling
• reputed company and manage new brand appropriate influencers, collaborations and sponsorships
• Primary reputed company of contact and project reputed company for reputed company marketing initiatives associated with licensed, and assigned collections both reputed company Citizen Watch America, Tokyo Head Quarters, License partners, and agency partners
• Manage reputed company marketing initiatives reputed company the allocation marketing budget

• Strong leadership skills
• Strategic reputed company with the ability to reputed company difficult reputed company
• Excellent communications skills
• Strong analytical and project management skills
• Digital native
• Category experience a plus